Pushing brands to be at the forefront of marketing, culture, and media trends to cement their icon status.
I wake up energized to create a network of change and am building a legacy for myself and my community. I would love to help you build yours.
I am a Los Angeles-based marketing professional, copywriter, and community organizer with a passion for shaping brands that move culture and make a meaningful global impact. Through my years of marketing, press, and social media experience in the entertainment, beauty, music, eCommerce, and higher-education fields, I’ve become a jack of all trades.
I have a passion for all things creative: copywriting, managing campaigns, producing unique content, researching trends, graphic design, filming, video editing, and executing events from start to finish—I do it all! I get told the phrase, “your mind> 🤯” often, and understand how to construct compelling narratives that engage target audiences.
What I do
(and do well)
Help companies work with the best influencers to reach target audiences for greater brand engagement
Coordinate and execute marketing projects, campaigns, and initiatives to support overall marketing strategies
Draft press releases and press kits, monitor media, and maintain press contacts.
Be a guardian of brand tone and voice for all channels and mediums including print, digital, social, packaging, etc.
Specialize in all things social media by creating and scheduling content, monitoring engagement, analyzing performance, and staying on top of the ever-changing social landscape.
Organize and execute experiential marketing events, activations, and campaigns.
Brands I’ve worked with:
Glossier
✴︎
Anastasia Beverly Hills
✴︎
KraveBeauty
*
Ouai
*
KimChi Chic Beauty
*
Rae Wellness
*
Papa & Barkley
*
C.O. Bigelow
*
VERB
*
Coco Floss
*
Keith Haring Museum
*
Glossier ✴︎ Anastasia Beverly Hills ✴︎ KraveBeauty * Ouai * KimChi Chic Beauty * Rae Wellness * Papa & Barkley * C.O. Bigelow * VERB * Coco Floss * Keith Haring Museum *
Professional Experience
Senior Marketing Coordinator at World of Wonder
Provide creative and digital marketing strategy for World of Wonder series, documentaries, films, podcasts, and events (RuPaul's Drag Race, Million Dollar Listing, The Eyes of Tammy Faye, RuPaul's DragCon)
Create toolkits, press books, campaigns, ad copy, and episode copy, working with press agencies and talent within over 50 active productions
Work with talent and create daily toolkits and influencer programs
Build monthly growth reports utilizing analytical data and market research
Social Media Coordinator at FaceTory
Managed all FaceTory social media accounts
Developed social media campaigns, influencer promotions, and bi-monthly giveaways
Grew social media following across all channels by 20K and increased user engagement by 78% Spearheaded brand partnerships campaign
Maintained relationships with press, partners, influencers, and customers
Freelance SEO, Editorial & Content Editor at Curated
Edit Expert articles utilizing brand style and voice
Optimize existing articles by implementing best practices for search engine optimization (SEO) Edit product descriptions and website copy
Update database of articles and assets library
Campaign Content Creator at TaskForce
Produced creative content including memes, graphics, GIFs, and videos to deliver messages to identified audiences
Identified and mapped targeted communities and platforms responsive to audience goals
Built and maintained user profiles for key communities